Consumers are notoriously fickle, but they do have some logic when picking professionals to handle their landscapes. Here's what a recent Gallup Poll reported as reasons why customers choose a particular landscape and lawn professional company.
When it comes to earning a contract from a prospective client, knowing what matters to that client is crucial because each client's needs are different. And, the value of a quality referral was never more evident than in this survey, where 67 percent of landscape customers ranked it their most important reason for selecting a landscape company.